Bettering the Boat Builder Update
Dear Dealers,
I wanted to provide an update on the internal Dealers Circle boat builder and integration that our team has been working hard to bring to life. During dealer meeting, I shared that the new integration and boat builder would be ready shortly after the event. I know many of you have been looking forward to this, and I appreciate your patience as we move toward launch.
The good news is that progress continues, and the project is moving forward. However, the end-to-end testing phase is taking longer than we initially anticipated. This step is critical to ensure a smooth, seamless experience for you, your teams and your customers. Our goal is to deliver a tool that is intuitive, reliable, and free of issues. This means taking the time to get it right.
While this does mean a slight delay, please know we are committed to keeping you informed. As soon as everything is ready, we’ll send a mass email with all the details. Launch is so close!
In the meantime, if you have any questions, feel free to reach out to me or your sales rep via email. I’m happy to talk through anything related to the boat builder: tmanzanedo@centurion-supreme.com
Thank you for your understanding and continued support as we work to make this integration the best it can be. I hope you and your family have a wonderful and blessed Thanksgiving.
Taylor Manzanedo
Marketing Coordinator
Centurion & Supreme Boats
November DNL - President's Letter
Dear Valued Partners,
I hope this message finds you well as we move into the heart of the holiday season.
I want to take a moment to reflect on our recent dealer meeting. It was an incredible week. Being able to see all of you in person, shake hands, share meals, and talk openly about our collective future is something I truly value. The energy in the room, the collaboration, and the passion each of you brought made this one of our most successful gatherings yet. Our factory team left feeling energized and aligned, and I hope every one of you felt the same.
Your engagement, your questions, and your excitement about what is ahead for Centurion and Supreme continue to push us forward. Thank you for the commitment and professionalism you bring to our brands every single day.
As November unfolds, I want to wish you and your families a wonderful Thanksgiving. I hope you can enjoy meaningful time with the people who matter most to you. As we look ahead to Christmas and the end of the year, I hope the holiday season brings you rest, joy, and a renewed sense of purpose going into 2026.
We have a lot to be proud of this year including market share momentum, the strength of our product lineup, and the unity across our dealer network. What I am most proud of is the partnership we share. It truly feels like a family, and that is what sets us apart.
Thank you again for a great meeting, a great year, and for representing Centurion and Supreme with excellence.
Wishing you a strong finish to November and a meaningful holiday season ahead.
God Bless,
Daniel Indelicato
President – Centurion & Supreme Boats
BoardCo to Open Dealership in Dallas-Fort Worth
Hello from Centurion and Supreme Boats,
We have some exciting news to share with our amazing community of owners in the Dallas-Fort Worth area.
BoardCo has officially joined our dealer network as the authorized Centurion and Supreme dealership serving DFW. BoardCo was founded in Salt Lake City, Utah, and has grown to become the largest towboat dealer for Centurion and Supreme in the world. BoardCo has represented Centurion since 1989 and has been the #1 Centurion dealer worldwide since 2014. Their passion for watersports, elite-level experience on the water, and commitment to customer care have earned them a stellar reputation throughout the industry.
You can expect convenient access to factory-trained support, premium service, on-water expertise, and an unmatched dedication to helping you get the most joy possible out of your time on the water. Their team is eager to build relationships locally and engage deeply in the DFW boating community.
The physical dealership is expected to open in early 2026, but will provide service and sales support to the best of its ability in the interim. If you need help, please reach out to the DFW General Manager, Hunter Harvell, at 817-518-5915 or Hunter@boardco.com.
Thank you for being part of the Centurion and Supreme family and for choosing to make your time on the water unforgettable. We are excited to support you in partnership with BoardCo, and we look forward to seeing you out on the water soon.
Sincerely,
Daniel Indelicato
Centurion & Supreme Boats
Model Year 2026 Marketing Tools
During the Dealer Meeting, we will be reviewing our MY2026 Marketing tools and unveiling new initiatives.
This will include a deeper explanation of our Post Deposit Nurturing Process (PDN) and our new enhanced integration between London Dynamics, DealersCircle, Aimbase, our CRM Marquatica.
If you are not attending the Dealer Meeting or want to share the information with your team, you will have access to all presentations and supporting materials. We will continue to add materials before, during and after Dealer Meeting.
Just scan this QR Code, which will be on the back of your Dealer Meeting badge, to find what you need:
Ancelle Contreras - Marketing Manager
October DNL: President's Letter
Dear Valued Partners,
I want to take a moment to thank each of you for the energy and partnership you brought to the month of October. It was a milestone month for our brands as we celebrated the official release of the 50th Anniversary Limited Edition and hosted an unforgettable World Wake Surf Championships. The excitement we built together is real, and now is the time to carry that momentum into year-end sales and a strong start to 2026.
The 50th Anniversary Limited Edition was revealed in Winter Haven, Florida, in front of a live audience with many more joining online. The moment connected our history with our future as we celebrated five decades of innovation, craftsmanship, and community. This boat is more than a model, it’s a milestone that gives customers a reason to buy now instead of later.
Our World Wake Surf Championships were equally impressive. The athletes put on a show that reminded everyone why Centurion continues to set the standard for surf performance. The waves were perfect, the crowd was electric, and the boats performed flawlessly. A huge thank you goes to the teams who helped make the week a success.
On the business side, the retail market has cooled off with the weather, however there are still families looking for quality time on the water and surf enthusiasts who want the best experience possible. Payments and trade values remain important talking points. If you need help structuring creative deals or promotions, our sales support team is here to help.
Lastly, keep focusing on service excellence. Proactive communication about winterization and maintenance schedules builds trust and repeat business. If you’d like a quick post template or visual to share online, our marketing team would be happy to assist.
You are the face of Centurion and Supreme Boats in your communities. This 50-year milestone belongs to all of us. Thank you for being part of this journey, for believing in what we build, and for sharing that passion with every customer who walks through your door. May God continue to guide your efforts, bless your families, and keep you strong through every season ahead. I look forward to seeing you all next month at our annual dealer meeting.
God Bless,
Daniel Indelicato
President – Centurion & Supreme Boats
Wake Surfing Competitions Manufacturing Momentum for Centurion Boats
The wake surfing community was formed by a water sport that Centurion Boats popularized. It is the buy-in of these dedicated enthusiasts that has pushed Centurion to become the World's best wake surf boat. This group sold out to the fun, camaraderie and empowerment wake surfing provides. Because of this they have taken the Centurion brand and wake surfing competition to new heights. The wake surf community's feedback and support has played a large role in the momentum Centurion is currently experiencing.
Centurion started competitive wake surfing in 1996, just after the release of The Wave. The first full World Wake Surfing Championship was held at Lake Yosemite in Merced, CA. The evolution of Centurion surf boat models started on a path of steep progress during this time and haven't slowed down since.
Competitions help us market and sell Centurion boats. Athletes come to compete and potential customers bring their children to compete. They have the opportunity to surf behind a Centurion as well as talk with other competitors who own the boats over several days. Before they know it, they buy a Centurion. In some cases, they become a brand ambassador or sponsored team rider. Some have even been hired as employees, like Ken Scribner, who is now the Centurion & Supreme Team Manager.
In 2023 we accepted the daunting task of creating and running the Centurion World Series of Wake Surfing, thanks in no small part to a group of our ambassadors. They helped us organize and run the competitions. With their partnership we were able to continue to manufacture Centurion momentum on the water all over the World. We have now partnered with the WWA to administer the World Series of Wake Surfing and the World Wake Surfing Championship.
The 2025 season of the World Series of Wake Surfing has proved to create more brand momentum than ever before thanks to the WWA and support from our top tier dealers. Our 2025 World Series of Wake Surfing stops consistently filled up within 24 hours and the on-site crowds were huge. The livestream consistently had 2,000 to 4,000 views. In October we will be hosting our 29th Centurion World Wake Surfing Championship in Winter Haven, FL. This WWSC will be combined with an Owners Reunion, Water Proof Tour demos and a special product unveiling to commemorate our 50th Anniversary.
We are continuing to manufacture momentum with wake surfing competitions. Are you? If you would like more information about your dealership hosting a 2026 World Series of Wake Surfing stop please email amauzy@centurion-supreme.com.
Amy Mauzy
Vice President, Marketing and Brand Direction
September DNL - President's Letter
Dear Dealers,
September has been a heavy month for our country. We have seen division among our people, the shock of a political assassination, the remembrance of September 11th, and the heartbreak of a school shooting. These moments remind us how fragile life can be, and how important it is to hold close what really matters.
In times like these, many people search for a place to find peace, healing, and connection. That is where we as a company and you as our partners play such a unique role. We do not simply build and sell boats. We create a pathway to something that people desperately need right now: time on the water. There is a reason being near the water feels different. Scientists call it “blue mind,” a calm and healing state that comes when people spend time on lakes, rivers, and oceans. It slows the heart rate, lowers stress, and brings families and friends closer together. Out on the water, people laugh more, they talk more, and they remember what is truly important. In a world that often feels overwhelming, that escape matters more than ever.
Every Centurion and Supreme boat you place in the hands of a customer is more than a product. It is an invitation to slow down, to connect, and to restore. It is a chance for a family to pull away from the noise of the world and spend time together. It is a moment for a child to learn to surf or ski, for parents to cheer from the back of the boat, or for friends to watch a sunset that feels like it was painted just for them. These are the kinds of memories that bring hope and light in difficult times and that is why your work matters so much. You are not just selling boats. You are helping people find moments of peace when the world feels divided. You are giving families the tools to create memories they will carry with them forever. And you are making an impact that goes far beyond a sale or a season.
At the same time, we know that true healing does not come from boats, lakes, or any physical thing. While the water offers rest and renewal, lasting peace can only be found in Christ. He is the one who heals hearts, restores hope, and gives meaning beyond what this world can offer. What we provide through boating is a doorway to connection and joy, but the deeper healing and purpose come from Him alone.
As we move through the rest of this month and into the fall, let us keep this bigger purpose in mind. The boats we build and sell represent more than horsepower and features. They represent connection, healing, and joy. Together, we have the privilege of putting people in a place where they can experience the water, experience blue mind, and be reminded that true peace is only found in Christ.
Thank you for everything you do to carry this mission forward. Our nation may be facing challenges, but we have an opportunity to provide a space where families can heal, and communities can come together. That is something worth fighting for, and I am proud to be doing it alongside you.
God Bless,
Daniel Indelicato
President – Centurion & Supreme Boats
Centurion & Supreme Boats Welcomes New Partner-Dealer of BoardCo – Mark’s Marine
(August 28, 2025) Hayden, ID--Centurion & Supreme Boats is proud to welcome Mark’s Marine, a premier North Idaho dealership, as our newest partner-dealer of BoardCo. With deep community roots, a long-standing commitment to service excellence, Mark’s Marine is set to bring the thrill of Centurion and Supreme surf boats to boating enthusiasts across the Inland Northwest.
Founded in Minnesota in 1970 by Mark Gagnier, Mark’s Marine began as a small service-focused operation before putting down roots in Idaho in 1982. Over the years, it has grown into a full-scale dealership with a 20,000-square-foot showroom, 10 acres of paved facilities, and a dedicated team of certified technicians. Today, under the leadership of President, Aaron Thykeson, Mark’s Marine has built a reputation for excellence in fishing boats, pontoons, and now wake surf boats.
“Our primary focus has always been service,” said Aaron. “It’s our claim to fame. We’ve won multiple service awards, and everything we do is about taking care of the customer first. Because of our focus on great customer experiences we look for great brands to partner with, which is what drew us to Centurion.”
The opportunity to join the Centurion and Supreme network came sooner than expected. “We originally planned 2027 to be our start date for offering surf boats,” Aaron explained, “but the synergy with BoardCo. and the opportunity to align with Centurion and Supreme’s technology and quality made this the perfect time.”
Located just north of Hayden, Idaho, right off Highway 95, Mark’s Marine offers easy access to the region’s lakes and boating communities. In addition to serving recreational boaters, the dealership also works closely with local tribes, sheriffs, and the Idaho Department of Fish and Game to service their vessels, highlighting its deep ties to the community.
“We’re excited to get people behind the wheel of a Centurion or Supreme and show them what these boats can do,” said Aaron.
"Mark's Marine represents exactly the kind of partner we look for – a dealership with deep community roots and an unwavering commitment to customer service," said Mitch Mann, CEO of BoardCo. "Their 40-year track record of excellence in the marine industry makes them the perfect choice to represent Centurion and Supreme boats in north Idaho and eastern Washington. Together, we're bringing world-class towboats and the expertise to support them to families who want to make the most of their time on the water."
As a partner-dealer of BoardCo, Mark’s Marine will share BoardCo’s proven marketing systems and operational support while bringing decades of hands-on expertise and award-winning service to customers in North Idaho and beyond.
For more information on Mark’s Marine, their inventory, visit https://www.marksmarineinc.com/ or visit them at their dealership at 14355 N Government Way, Hayden, ID 83835.
Manufacturing Momentum Throttle Down
"This is our time!" We have a unique opportunity right now to increase the notoriety of our brands. These brands include your dealerships as well as Centurion & Supreme Boats. This increased brand awareness will sell more boats for us all. We have created this opportunity by manufacturing our own momentum despite, and in some cases because of, the current economic conditions. Now comes the hard part. You can't take your hand off the throttle! Our competitors are continuing to try and catch us, so we must pull farther ahead.
We must continue to manufacture momentum from the success we are currently enjoying. We can't pat ourselves on the backs or swap stories about how good we were yesterday. We need to invent new ways to inspire action-taking enthusiasm in everyone who is associated, or who we want associated, with our brands.
How do we continue manufacturing momentum? Start collecting current victories that provide direct benefit and/or confidence to a retail customer. You can replace "retail customer" with anyone you are looking to inspire action-taking enthusiasm in. And in many cases the stories that resonate with retail customers will also inspire employees and other partners. Communicate these stories at every opportunity, in conversation, on social media, with ads and in marketing materials.
There is no better current victory story than the Ri245 being the most sold 24-foot boat in the US Ski Wake segment. Additionally, the Centurion Ri245 is the third most sold wake boat in the United States overall behind the G23 and the 23 LSV. We should all be shouting this story of victory from the roof tops. It screams momentum. This story can instill confidence in existing Centurion enthusiasts as well as capture new interest and sales.
https://centurionboats.com/news/most-sold-24-foot-boat-in-the-ski-wake-segment-the-centurion-ri245/
Other Centurion & Supreme Boats stories that will help you continue to manufacture momentum in your area could include any of these:
https://centurionboats.com/news/50-for-50-the-foundation-of-centurion-boats/
https://centurionboats.com/news/honoring-with-innovation-centurion-boats-50th-anniversary/
https://centurionboats.com/news/centurion-boats-partners-with-non-profit-ranger-road/
https://centurionboats.com/news/centurion-boats-and-operation-wake-surf-honor-heroes-with-salute-to-service-event-on-south-holston-lake/
This is why I am writing this section of the dealer newsletter each month. We have limited time to capitalize on the current market conditions and increase our share. We cannot stop to congratulate ourselves on the last sale or the last market share report. We have to continue to manufacture momentum. "This is our time!" Let's all constantly communicate the benefits our customers, employees and other partners currently enjoy.
Amy Mauzy
Vice President, Marketing and Brand Direction
August DNL: President's Letter
Dear Valued Partners,
As we move through the heart of the season, I want to take a moment to thank you for your hard work, dedication, and the positive energy you continue to bring to the Centurion and Supreme brands. The feedback from customers has been strong, and that is a direct reflection of the way you represent our boats in your markets.
This year is especially meaningful as we celebrate our 50th anniversary. This milestone is not only a chance to honor our history but also to showcase why our boats remain the most innovative and reliable choice on the water today. Over the next year, you will see new anniversary-themed marketing assets. I encourage you to use them in your showrooms, at local events, and across your online platforms to capture attention and drive engagement.
We are also continuing to make product and service improvements. Recent adjustments to our software and electrical quality checks are already delivering positive results. We will share more updates as we implement additional refinements throughout the remainder of the year.
With summer demand still strong, now is a great time to focus on turning your leads into closed sales before the season winds down. Keep your teams energized, follow up quickly with interested buyers, and take full advantage of the marketing materials and resources we are providing to support you.
Thank you for your continued commitment to our brands and for the way you represent Centurion and Supreme in your communities. Together, let’s finish the summer strong and carry that momentum into the months ahead.
God Bless,
Daniel Indelicato
President – Centurion & Supreme Boats